EN 4.2% increase in subscribers: Les Coops de l'information's "Pay what you can" campaign with Poool How Les Coops de l'information used Poool to build targeted on-site journeys for a "Pay what you can" campaign
EN How The Irish News grew their subscriber base by 15% in under 6 months with Poool A solid tech stack, segmentation, funnel optimisation... The Irish News share the secrets behind their impressive digital transformation with Poool at the forefront.
EN Le Parisien launches on-site onboarding with Poool to retain subscribers & collect data The 4-step onboarding journey, built with Poool Engage, starts retaining subscribers from the moment they confirm payment.
EN Membership and philanthropy accounts for 70% of revenue at The Kyiv Independent Launched in November 2021, The Kyiv Independent is Ukraine’s fasted-growing English-language media outlet. Having started working with Poool in Spring 2024, the publisher's community-focused membership model now accounts for 70% of revenue.
EN L'Équipe: retaining subscribers converted through a promotional offer How L'Équipe increased retention rate from 63% to 84% with Poool Engage, despite increasing subscription price from a promotional offer.
EN Jeune Afrique doubles conversion rates with a dynamic subscription model Discover how Jeune Afrique's dynamic paywall and landing page, adapted to country and RFV, doubled conversion rates
EN 20 Minutes: launching a registration wall for a solid A2K strategy and increased ad revenue Constance Martina is Head of Data and Engagement at 20 Minutes, France’s leading free newspaper. Her role is to increase the number of registrations, and percentage of pageviews from
EN A/B Testing: The Africa Report's Successful Strategy with Poool The Africa Report have been using Poool’s A/B testing functionality to optimize their reader revenue strategy and analyze performance.
EN Le Petit Journal Success Story Discover how LPJ launched their premium strategy with Poool whilst collecting data and reader donations.
EN Bio Ă la Une Success Story Discover how the French content producer launched their conversion strategy in 2 stages to ensure optimal performance
EN JDD Case Study: Audience Acquisition and Conversion with upday x Poool. Optimize audience acquisition and conversion simultaneously thanks to the upday x Poool partnership, and Poool's code-free trigger feature
EN ELLE Success Story. Discover how ELLE.fr successfully launched a digital subscription strategy and monetized from their readers without impacting traffic, SEO nor ad-based revenue thanks to Poool’s dynamic wall solution!
EN The Africa Report Success Story. Discover how The Africa Report integrated Poool’s paywall into their website in just a few days, adapting every aspect to match their branding and strategy.
EN Mediacités Success Story. Discover how the digital-first, independent publisher is using Poool to maximize conversion rates, gain valuable insights about their audience and personalize user experiences.
Success Stories Challenges Success Story. Discover how the French publisher transitioned from a free to thriving premium strategy, collecting data, leads and subscribers with ease!
