EN 10 reasons to develop a digital subscription strategy as a publisher. Subscription models are increasingly popular amongst publishers, and for good reason - diversify revenue streams, collect data & a lot more...
EN Subscription Offers Page Benchmarks: a review of 10 digital publishers Discover our review of 10 subscription offer page examples, with best practices and takeaways to consider for your own strategy
EN The KPI Playbook for Digital Publishers: Engagement, Conversion & Retention. All the KPIs to track in your subscription strategy, as recommended by our expert consultancy team
EN 6 Ways To Optimize Your Paywall Conversion Rates. Reignite subscription conversion rates by optimizing your paywall strategy
EN White Paper: The Engagement and Conversion KPIs to Follow for a Successful Reader Revenue Strategy. We go through 5 key indicators to follow to manage engagement and conversion strategies, vital to monetize your audience and optimize your subscription model.
Paywall Best Paywall Examples of 2022. Benchmark examples from some of the most successful content producers currently employing a paywall.
EN White Paper: How To Increase Engagement. Convert, Retain and Monetize. Find out why engagement is so important, how to track it and how to increase it, all in this white paper!
EN White Paper: KPIs to Follow for a Successful Paywall and Subscription Strategy. The ultimate list of the KPIs that you should be measuring to make your digital subscription strategy a success!
EN How to Reduce Paywall Frustration. Find the balance between frustration and engagement by following these essential tips to convert your users into subscribers!
EN White Paper: How to Launch a Paywall and Digital Subscription Strategy. We all know the value of a subscription strategy, but how do you launch one successfully? Find every step to take in this white paper.
EN White Paper: How Can I Limit the Impact of a Wall on SEO? We look at how you can launch a paywall strategy whilst minimizing risks to SEO.
Strategy The Subscription Tool Kit. EVERYTHING you need to make your paywall and subscription strategy a success!
EN What is a Paywall? - Definition and Examples. Paywalls help monetize your audience and increase ARPU. But, what exactly is a paywall? What are the different types? How can it benefit your business?
Paywall White Paper: A/B Testing 101 - How to Optimize your Conversion Rates. Everything you need to launch your A/B test!
EN Why retention is more important than acquisition. Why is retention so valuable and how can you work on improving it?
EN Paywalls for Podcasts, Music and Audio Streaming Websites | Series. Paywalls are for any online content producer, including audio content: monetize, collect first-party data and more.
EN Subscription Offers Page: The Checklist to Maximize Conversion. Benchmark examples and the checklist to maximize conversions - How can you make your subscription offers page a success?
EN Paywalls for VOD and Video Streaming Websites | Series. Paywalls are for any online content producer: monetize, collect first-party data and more.
EN Paywalls for Brand Publishers. Paywalls are for any online content producer: monetize, collect first-party data and more.
EN Paywalls for E-learning Platforms and Online Courses | Series. Paywalls are for any online content producer: monetize, collect first-party data and more.
EN White Paper: How to Optimize your Hard Paywall. Optimizing your paywall goes way beyond just improving conversion rates. This article goes through every step of the paywall, with KPIs, examples and actionable advice.
EN White Paper: Optimize your Conversion Funnel to Turn Users into Subscribers - Examples and Best Practices. How can you optimize your conversion funnel? We look through every stage in the user journey towards subscription, with examples from 11 publishers and best practices to apply to your strategy.
EN White Paper: Value Proposition and Subscription Offers for Publishers. Paywalls are only the tip of the iceberg! Your value proposition and subscription offers are hugely important - find out how you can optimize them and clearly define them to readers.
EN Journal du Dimanche Success Story. Discover how JDD employ micro conversion steps such as newsletter signup and registration to monetize their audience without negatively influencing engagement or advertising revenue.
EN Canal+ Paywall: From Content, to Subscription to Content | Series. The Canal+ Paywall: What's the subscription journey of a customer from Canal+ VOD?
EN Quartz Paywall: From Content, to Subscription to Content | Series. Quartz Paywall: What's the journey that a user needs to take to subscribe to Quartz?
Paywalls: From Content to Subscription The Athletic Paywall: From Content, to Subscription to Content | Series. The Athletic Paywall: What's the subscription journey of a reader from The Athletic?
EN Alternatives Économiques' Success Story. Discover how Alternatives Économiques went from a limited static paywall to a hugely valuable dynamic wall strategy, increasing newsletter sign-ups, engagement and conversion rates through employing Poool’s solution.
EN Netflix Paywall: From Content, to Subscription to Content | Series. Netflix Paywall: What's the user journey for someone wishing to subscribe to Netflix?
EN The Washington Post Paywall: From Content, to Subscription to Content | Series. The Washington Post Paywall: What's the user journey for someone wanting to subscribe to The Washington Post?
Paywalls: From Content to Subscription Audible Paywall: From Content, to Subscription to Content | Series. Audible Paywall: What's the subscription journey of someone wishing to subscribe to Audible?
EN The New York Times Paywall: From Content, to Subscription to Content | Series. The New York Times Paywall: What's the user journey for someone wanting to subscribe on the NYT?
EN Wired Paywall: From Content, to Subscription to Content | Series. Wired Paywall: What's the user journey for someone wishing to subscribe to Wired?
EN The Financial Times Paywall: From Content, to Subscription to Content | Series. The Financial Times Paywall: What's the subscription journey of a reader from the Financial Times?
EN Designing the new Poool Dashboard. A little look inside Poool and how we designed the new Poool Dashboard.
EN Use Data to Drive your Paywall Strategy. Data is king. But how can you use it to drive your Paywall strategy? Find out here.
EN White Paper: The New York Times, The Washington Post and The Wall Street Journal Paywall Analysis. Three big names in the online publishing world all employ a paywall. This article analyzes how paywalls and subscription strategies have led them to have worldwide success.
EN Poool: Do More with Less. A year on from launching our first Paywall product and what have we learnt?
